I could spend all day looking through the fashion photography archives of inspirations such as Helmut Newton, Steven Meisel and Mario Sorrenti but it’s not often that I’ll explore the world of sports/sports luxe fashion editorials.
Jay Mawson
A British commercial fashion photographer who is based in Manchester, Leeds & London. He is behind the photography for copious sport clothing brands such as Adidas, JD Sports and Reebok. His translation of sport luxe into editorial fashion is what drew me to his photography even more despite recognising his work on billboards and in the windows of my favourite sports shops. The imagery is often very clean with bold hints of colour.
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